Let me introduce myself! My name is Debra, I'm Brazilian and I am based in Toronto. I am a designer with a passion for architecture, history, fashion, technology, games and music.
With a strong background in Graphic Design, I successfully incorporate human-centred design principles to ensure that I'm creating designs that not only look aesthetically pleasing but also effectively communicate messages, meet user needs, and provide a positive user experience.
Over the past decade, I have engaged in various design projects, demonstrating my versatility as a generalist designer.
From UX/Product Design, Visual Design, Content Design, Branding, Illustration, Marketing design, Icons, Packaging, Typography, Corporate identity, Prepress production, Signage and environmental Graphics, Editorial, Video edition, and Naming, I have amassed extensive experience in various design areas. Some of my works have impacted more than +500.000 users.
I'm a strong believer that amazing design begins with a rock-solid process built on teamwork and good communication.
My design methodology is grounded in the principles of human-centred design, where every choice and decision revolves around addressing the user's needs, ensuring that our solutions effectively and meaningfully solve real-world problems.
This approach encourages a dynamic blend of convergent and divergent thinking, facilitating a thorough exploration of ideas before crystallizing into focused actions.